What are Cookies and Other Tracking Technologies?
A cookie is a packet of data that can be stored and accessed from your device when you visit Optfirst, if you agree. The purpose of the cookie is to help OptFirst keep track of your activity and what you visit so that we can provide you a better user experience.
The other tracking technologies work similarly to cookies and place small data files on your devices to monitor your website activity which will enables us to collect information about how you use our Site. This allows OptFirst to recognize your device from those of other users. The information provided below to inform you more about cookies also applies to other tracking technologies. You can find more information at www.allaboutcookies.org and www.youronlinechoices.eu.
First and Third-Party Cookies
“First party Cookies” are cookies that belong to OptFirst and that OptFirst places on your device.
“Third-party Cookies” are cookies that another party places on your device through our Site. OptFirst may contract with third-party service providers to send emails to users who have provided us with their contact information. To help measure and improve the effectiveness of our e-mail communications, and/or to determine whether messages have been opened and links clicked on, the third-party service providers may place Cookies on the devices of these users. We use the following types of cookies:
- Strictly necessary
“Strictly Necessary” cookies let you move around OptFirst and use essential features like secure areas. Without these cookies, we cannot provide requested services. We use these Strictly Necessary cookies to:
- Identify you as being logged in to our Site and to authenticate you
- Make sure you connect to the right services on our Site when we make any changes to the way the Site works
- For security purposes
Accepting these cookies is a condition of using OptFirst, so if you prevent these cookies we can’t guarantee how the Site or the security on our Site will perform during your visit.
“Performance” cookies collect information about how you use our Site e.g., which pages you visit, and if you experience any errors. These cookies do not collect any information that could identify you and are only used to help us improve how our Site works, understand what interests our users and measure the effectiveness of our advertising. We use performance cookies to:
- Carry out web analytics: Provide statistics on how OptFirst is used
- Perform affiliate tracking: Provide feedback to affiliated entities that one of our visitors also visited their Site
- Obtain data on the number of users on the OptFirst and how many users have viewed a particular page
- Help us improve OptFirst by measuring any errors that occur
- Test different designs for Optfirst.
Some of our performance cookies are managed by third parties. We do not allow the third party to use the cookies for any purpose other than those listed above.
‘Functionality’ cookies are used to provide services or to remember settings to improve your visit. We use ‘Functionality’ cookies for such purposes as:
- Remember settings you’ve applied such as layout, text size, and language preferences
- Show you when you’re logged in to the Site
- To provide and show embedded video content
- To enable our chat function
Some of these cookies are managed for us by third parties. We do not allow the third party to use the cookies for any purpose other than those listed above.
If you do not want Cookies to be dropped on your device, you can adjust the setting of your Internet browser to reject the setting of all or some Cookies and to alert you when a Cookie is placed on your device. For further information about how to do so, please refer to your browser ‘help’ / ‘tool’ or ‘edit’ section or see www.allaboutcookies.org. Please note that if you use your browser settings to block all Cookies (including strictly necessary Cookies) you may not be able to access or use all or parts or functionalities of our Sites. If you want to remove previously-stored Cookies, you can manually delete the Cookies at any time. However, this will not prevent the Sites from placing further Cookies on your device until you adjust your Internet browser setting as described above.
For more information on the development of user-profiles and the use of targeting/advertising Cookies, please see www.youronlinechoices.eu if you are located in Europe or www.aboutads.info/choices if in the United States.
OptFirst Internet Marketing
168 NE 96th St, Miami Shores, FL 33138