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Internet Marketing News

Is your business hidden under a pile of Google search results?

Whether you are on the second page, the fifth page or not showing up at all, OptFirst can help.

Navigating the Meta Shift: From Pixel to Dataset Tracking and its Impact on Ad Campaigns

Navigating the Meta Shift: From Pixel to Dataset Tracking and its Impact on Ad Campaigns

In the ever-evolving landscape of digital marketing, staying ahead of the curve is crucial for success. Recently, Meta (Facebook) announced...

November 16, 2023
The Role of AI in Search Marketing

The Role of AI in Search Marketing

In the ever-evolving realm of digital marketing, one term has risen to the forefront as a game-changer: Artificial Intelligence (AI)....

October 16, 2023
Measuring Social Media ROI: Metrics and Tools for Success

Measuring Social Media ROI: Metrics and Tools for Success

In today's digital landscape, social media has become a cornerstone of marketing strategies for businesses of all sizes. However, one...

September 20, 2023
Harnessing the Power of Facebook Message Campaigns

Harnessing the Power of Facebook Message Campaigns

In the realm of digital marketing, where user engagement is the key to success, Facebook has remained a dominant platform....

August 14, 2023
How to track Ecommerce Data with GA4

How to track Ecommerce Data with GA4

Google Analytics 4 (GA4) is the newest version of Google Analytics, which is designed to provide businesses with better insights...

April 17, 2023
A Deep Dive into the World of Analytics

A Deep Dive into the World of Analytics

In the world of digital marketing, data is king. It's essential to measure the success of your digital marketing efforts,...

March 10, 2023
The Role of Analytics in Local SEO

The Role of Analytics in Local SEO

How to use analytics to track the performance of your local SEO efforts and improve your visibility in local search...

February 22, 2023
Web Design Typography

Web Design Typography

The purpose of typography in web design is to effectively communicate a written message on your website.  Typography defines which...

March 2, 2021
What social media platform is right for your business?

What social media platform is right for your business?

Not every business needs to have a presence on every social media platform. For example, does a law firm need...

February 26, 2021
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